Years in Business:4 (launched January 1, 2011)
Number of Employees:20
Best-Selling Products: Cardio Igniter, which supports thermogenesis, offers multi-pronged fat-burning support and has metabolism-boosting agents. Pump Igniter preworkout powder improves motivation and focus, enhances power and pump performance, and increases lean muscle mass. Garcinia Cambogia Chews, which halt food cravings and hunger, boost serotonin levels and convert carbohydrates to energy thanks to 500 milligrams of 60 percent hydroxycitric acid.
Newest Product: Ab Igniter Black is a hardcore fat burner for stimulant-tolerant people who want help to lose weight quickly. This thermogenic has time-released fat burners, improves mood, memory and focus, boosts the immune system through huperzine and helps reduce muscle soreness via Siamese ginger. Dosage is two capsules 10 minutes before meals, not to exceed more than six capsules daily.
Goal for 2015: Top Secret plans to have Ab Igniter Black become one of the top-selling fat burners in specialty retail.
Company Mission: “Our goal is to help you perform, look and feel your best using our safe and effective nutrition supplements,” says Tanya K. Bhatt, director of marketing. “We are driven by commitment, integrity and persistent innovation grounded in science. Our ingredients are sourced and formulated for better absorption to maximize efficacy. No matter where you are on your fitness journey, our full complement of products will help you reach your goals. We are your brand for life.”
Start With Science: Top Secret Nutrition is all about the science, not the hype. The company believes you should understand and trust the products that you put into your body and works hard to provide consumers with leading-edge science and world-class ingredients.
Sneak Peek Product: Watch forCreatine Igniter Black in the coming months.
A+ Athletes: “All our sponsored athletes juggle work, family and training with aplomb, and they represent the Top Secret Nutrition brand while reaching for their own goals. We are proud of each of them,” Bhatt says. “One of our most notable and unique athletes is ‘Notorious’ Nick Newell, a young, successful MMA fighter on the World Series of Fighting circuit. In addition to a strong record, a winning personality and a tremendous work ethic, he’s actively involved in the Lucky Fin Project as an ambassador for children with limb differences, a condition known as symbrachydactyly.”
Function and Form: Top Secret’s products are designed for maximum effectiveness and to provide ultimate absorption so that you take only what your body can process well, because there’s no sense in taking more than that. Each Top Secret product is designed to facilitate metabolization by effectively harnessing the functional ingredients.